When Jamestown Community College decided to announce the redesign of its logo, they wanted to do something that went beyond the standard approach. Sure, there would be a press release, and a big event to unveil the new design. But how many students read press releases? How could they let students know about the new logo? More importantly, how could they get them to care, to get excited about the new logo?
As the cost of a college degree keeps going up, more and more people find themselves asking if it’s even worth it to go to college. Why bother? Why spend the money?
At Jamestown Community College‘s November 18 Open House on the Jamestown Campus, we decided to ask several college students and high schoolers why they were making the decision to go to college. The responses we got back were varied, including the standard, but usually not so bluntly stated, “Because I want to move out of my parent’s basement and move on with my life” to the more unexpected “Because I want to become one of the few women engineers and boss around all the men” and “Because I don’t want to live in a box.”
Banned Books Week is here, and SUNY JCC has been doing all sorts of activities to celebrate, from putting up special displays to holding a Read Out in the library. But JCC wanted to do something a bit different this year that still managed to capture the spirit of Banned Books Week and how ludicrous it is that some of these books are repeatedly banned or challenged. They also wanted something that would translate well to social media, and that they could easily promote on their Facebook and Twitter pages.
Enter McSpacey, a private investigator with a hit TV show who’s come to JCC to find out who’s promoting these dangerous books to our kids, and what can be done to stop them. It’s a startling investigation that examines the students who read these books and the librarians who enable them. And it’s all happening right under our noses.