Four seniors at SUNY Oswego received an assignment at the beginning of this semester: develop a theoretical publicity campaign for an organization. These seniors went above and beyond, though, and decided to make their work a reality.
As part of their public relations capstone class, seniors Ajsa Mehmedovic, Pablo Leon, Angie Cordovez, and Carter VanGee raised more than $1,000 for St. Baldrick’s Foundation. This charitable organization funds childhood cancer research.
“Normally, students do not actually implement their campaign to raise real money,” said Taejin Jung, assistant professor of public relations at Oswego and the course’s instructor. “But this group, even though they are not required to do that, staged a few events to raise real money and it satisfied the client a lot.”
The group said it was a pleasure to raise money for the charity.
“They’re a great organization, they do great work,” said VanGee, who plans to graduate later this month with a degree in public relations. “We just thought that it was great to give back, and overall they just do so much work… we just thought that this campaign was a great way to do that.”
Read the full story at oswego.edu.
